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  Gender gap closing through new communications programme


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Real value in media

  Real value in media


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Persuasion For The 21st Century

  Persuasion For The 21st Century


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The Truth About Virtual Reality And Crisis Communications

  The Truth About Virtual Reality And Crisis Communications


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Combating “Post-Truth” with Honesty and Integrity
- by Denise Bortree
Combating “Post-Truth” with Honesty and Integrity
This weekend we watched as the White House spokesman presented misinformation and then reprimanded the media for reporting facts.
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2016 in Review: Trump Tweets to Presidency, Bypassing Press and PR Functions


2016 in Review: Trump Tweets to Presidency, Bypassing Press and PR Functions


Donald Trump’s successful tactic of communicating directly to the public via tweets and other means, almost never having a news conference, is a worrisome development both for journalism and public relations.

PR & Marketing Analytics: Resolutions for 2017

- William Comcowich

PR & Marketing Analytics: Resolutions for 2017


Analytics are an essential element of effective marketing and public relations. Analytics provide organizations data and insights needed to improve tactics, plan strategies, measure performance, and link data to key business outcomes like sales and revenue.

The Biggest Reputation Scandals of 2016

- Dorothy Crenshaw

The Biggest Reputation Scandals of 2016


This 2016 has been a crazy year. Some of the ups and downs are due to the many public relations crises and reputation scandals we witnessed over the past twelve months. Some offer learnings while others simply have a train wreck kind of fascination. Here’s my list of the standout scandal stories of 2016.

Social media calls Trump and Brexit as polls fail


Social media calls Trump and Brexit as polls fail


How did the polls get it so wrong? That's the question being asked around the world as shocked commentators try to make sense of Donald Trump's win. While,

Big step forward for Trump. Big step backward for research.

- By: Erik Du Plessis

Big step forward for Trump. Big step backward for research.


Looking at the pollsters for the USA presidential election, Donald Trump took a big step from just being a close-running contestant to being a resounding winner.

U.S. public shocked, baffled over Trump victory


U.S. public shocked, baffled over Trump victory


After the long and grinding process of vote counting that went into 3 a.m. Wednesday morning, the result was finally out and put much of the U.S. mainstream media, many experts and the general public in a state of disbelief.

Government relations: the art of winning over politicians


Government relations: the art of winning over politicians


Influencing government policymakers is hard to do but the chances of success are increased by adhering to a set of basic principles. By Benjamin Haslem.

Here’s a Phrase We Don’t Say Often: Donald Trump May Be onto Something

- by Thomas Stoeckle and Chris Scully

Here’s a Phrase We Don’t Say Often: Donald Trump May Be onto Something


A key component of Donald Trump’s campaign strategy has been to dominate in traditional media, as a means to boost his electoral prospects.

Brexit: EU PRs see uncertainty, a public affairs boost and an opportunity for Dublin

- by Sam Burne James

Brexit: EU PRs see uncertainty, a public affairs boost and an opportunity for Dublin


The UK's imminent departure from the European Union leaves an uncertain future for PR firms based in EU states - but there may also be a short-term boost for public affairs specialists, and an opportunity for Dublin to host non-European firms looking for an entry into the market.

Handling Crisis PR Best Cases

- by Archie Obrien Leave a Comment

Handling Crisis PR Best Cases


Crises are an inescapable reality that organizations must be prepared to face and experts agree they can happen to any company regardless of size.

Media monitoring: Much more than hashtags, words and clips


Media monitoring: Much more than hashtags, words and clips


"The days where media monitoring was considered as a simple manual exercise consisting of newspaper cuttings (measured per centimetre), words and a hashtag or two is long gone.

The New Manager

- Written by Rebecca Corliss

The New Manager's Guide to Effective Leadership


You now have a team, perhaps the opportunity to hire, and the chance to guide and grow your new direct reports. Are you ready for this?

If a picture is worth a thousand words, what is 30 billion pictures worth?

-  By: Hitendra Naik

If a picture is worth a thousand words, what is 30 billion pictures worth?


Image capture and related technology is speeding up exponentially and changing the world of communication and creativity as we know it.

Conference explores public relations and the nature of character assassination


Conference explores public relations and the nature of character assassination


The seemingly endless presidential campaign has seen a level of aggressive rhetoric rarely encountered in American politics. But do all the vicious name-calling, unsupported accusations and snarky hand-size references actually constitute character assassination?

Big data and content marketing: A match made in heaven

- By: Sadek Jake Alam

Big data and content marketing: A match made in heaven


Iranian Public Relations News Network(shara) — According to an eMarketer report, total digital ad spending in the US will surpass total TV ad spending in 2017.
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IRAN PR

  2nd Conference on the Status & Role of Women in PR


  A new definition for public relations was introduced.


  A Quick Review of National Day of Communications and Public Relations in Iran


  The 12th Iran International Public Relations Conference


  PR Offices Ignorant of Futuristic Agendas


  APRE President Hailed as Best Waqt Researcher, Writer


  PR AGENCY IN IRAN (PRAI)


  12th Int'l Public Relations Conference in December


  The braveries of Ario Barzan, an example of the Iranians patriotism


  57 yeas rule of Iran over Yemen


 
 
 
 
 

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